Products and Solutions
ASUS Low-Carbon Product Innovation Path
The World's First Carbon Footprint Verified Commercial Laptop
ASUS Commercial and Consumer Laptops Achieved Carbon Neutral Verification
Products Carbon Neutral Service
Product Carbon Footprint and Carbon Neutrality
ASUS follows ISO 14040 : 2016 to conduct a Life Cycle Assessment (LCA) on our products, which involves the extraction, manufacturing, use, and ultimate disposal of raw materials. The raw materials, manufacturing and supply chain operations across the whole product lifecycle can all affect the product's carbon footprint. Through ISO 14067 : 2018 product carbon footprint verification, we can identify the hot spots of carbon emission throughout the product lifecycle to improve product design principles, and set up both plans and goals for carbon reduction.
Exploit raw materials
Use green friendly materials, including Post-consumer recycling plastic, recycled paper, FSC™ pulp
Manufacturing
Supply chain management, including renewable energy use low carbon process
Packaging & Transportation
Lightweight design of packaging materials to reduce volume and enhance transportation efficiency
Use
Energy-saving design to comply with ENERGY STAR® and enhance product energy efficiency
Disposal
Establish take back services and recyclers that meet internationally recognized electronic recycling standards to avoid wasting resources
Following the "Focus on Fundamentals & Results" principle, ASUS dedicates to reduce carbon emission in our business operation. Moreover, we aims to produce low-carbon products by integrating circular economy principles in the product design phase, leveraging ASUS' eight sustainable design principles to reduce product carbon footprint. We introduce a variety of environmentally friendly materials in our products whose packaging uses FSC™ forest sustainable certification materials and the final assembly plant increases the proportion of renewable energy. The parts that cannot be reduced by feasible technologies will be replaced by carbon credits with international credibility, and the product reaches carbon neutrality. ASUS selects carbon credits from nature-based forest carbon sinks, which are clean carbon credits that maintain biodiversity, soil and water conservation, and increase local employment opportunities.
Following the successful completion of the world's first commercial laptop (B9400CE) to achieve ISO 14067:2018 product carbon footprint verification in 2022, ASUS has continued to utilize environmental friendly materials, promote supply chain carbon reduction, and enhance product energy efficiency to achieve low-carbon products. For the emissions that cannot be reduced through technical means, ASUS offsets the carbon emissions through forest carbon sequestration projects, primarily reforestation, to help the products achieve carbon neutrality. By the end of 2022, ASUS completed third-party verification for its commercial laptop (B9400CB), meeting both the ISO 14067:2018 product carbon footprint and PAS 2060:2014 carbon neutrality standards. In its ongoing efforts to introduce carbon-neutral products and assist customers in meeting their carbon reduction needs, ASUS launched the "ASUS Carbon Partner Services" in 2023. The initial focus is on two high-end commercial products: the ExpertBook B9 OLED and the ExpertCenter D9. After product purchasing, customers can choose for high-quality carbon credits to offset the remaining carbon emission, thereby assisting them in mitigating environmental impact.
Performance:
- Offering comprehensive carbon neutrality services, providing high-quality carbon credits to offset product carbon emissions.
- Offering customized carbon credit offsets for the entire product lifecycle or cradle-to-customer-gate, ensuring tailored solutions to meet customer needs.
To ensure that the procurement of carbon credits has an essential impact on achieving net-zero carbon emissions, ASUS has established internal carbon credit procurement guidelines based on the Core Carbon Principles (CCP) issued by the Integrity Council for the Voluntary Carbon Market. The guidelines prioritize the procurement of removal-type carbon credits (such as reforestation and direct air capture). Additionally, ASUS adheres to the Gold Standard requirements for carbon credit projects, ensuring that the purchased carbon credits deliver at least three sustainable development benefits. These benefits aim to contribute to human well-being, ecological preservation, and job security, in addition to carbon reduction.
Starting in 2024, all commercial products will come with carbon neutrality services for customers to purchase. Customers can choose between lifecycle and cradle-to-gate carbon neutrality options according to their needs. Regarding carbon credit selection, customers can choose different types of carbon credits based on their company's requirements to achieve product carbon neutrality.
ExpertBook B9 (B9400CB)
ASUS ExpertBook B9 (B9400CB) is the world's first commercial notebook computer certified with both ISO 14067:2018 Product Carbon Footprint and PAS2060:2014 Product Carbon Neutrality by the third party. By calculating the carbon footprint of products, 78% of the carbon emissions in the manufacturing stage have the most significant impact on the carbon footprint of products, followed by 18.9% in the use stage of products. Based on the identified emission hotspot sources, ASUS has developed a product carbon reduction plan and planned to introduce a variety of environmentally friendly materials into its products, including the use of post-industrial recycled magnesium lithium and post-industrial recycled magnesium aluminum for product exterior materials. The packaging materials are made of FSC™ forest sustainable certified materials, and the final assembly facilities is upgraded to use renewable energy. In addition, ASUS applies staged carbon reduction design to optimize product energy consumption, and thus achieve better than the U.S. ENERGY STAR® by 67%.
Eco-friendly Material Usage
- Adopted halogen-free motherboard
- The outer casing is made Post-Industrial Recycled (PIR) metal
- Packaging are made with 90% or more recycled materials
- Packaging adopted environmentally friendly FSC™-certified paper material
Lightweight
- Adopted magnesium-lithium alloy body, lightweight and compact
Product Energy Efficiency
- ENERGY STAR® certified and 67% better than standard
- External power supply exceeds the EEI VI specification set by US DOE by 1%
- Retains more than 65% of original battery capacity after 1,000 cycles of charging
Low-carbon Products
- ISO 14067:2018 Product Carbon Footprint Verification
- PAS 2060:2014 Product Carbon Neutral Verification
UX5304M ASUS Consumer Laptop Receives Carbon Neutrality Certification
Eco-friendly Material Usage
- Case: Post-industrial recycled aluminum
- Keyboard case: Post-industrial recycled Magnesium Aluminum Alloy
- Keycaps: Post-consumer recycled plastics
- Speaker case: Ocean bound plastic + Recycled plastic
- Motherboard: Halogen-free materials
- Packaging Materials: Zero plastic packaging materials design- We used FSC™-certified paper handles and paper tape for the outer case
Products Energy Efficiency
- Energy efficiency performance is better than ENERGY STAR® standard by 66%
- External power supply exceeds the EEI VI specification set by US DOE by 1%
- Retains more than 65% of original battery capacity after 1,000 cycles of charging
Low-carbon Products
- ISO 14067:2018 Product Carbon Footprint Verification
- PAS 2060:2014 Product Carbon Neutral Verification
ASUS Carbon Partner Services
A step forward to net zero
ASUS targets sustainability from a product life cycle approach, reducing carbon emissions from manufacturing, packaging, to using and recycling. In addition, as an end-to-end partner, ASUS enables you to reduce your carbon footprint by providing transparent, high-quality, and flexible carbon offset services that drive real, positive impact.
End to End Delivery
Offset carbon footprint throughout the product life-cycle with ASUS's one-stop shop offering for carbon service.
Assured Quality
Offset carbon emissions with high-quality nature-based carbon credits verified by reputable organizations.
